Neuromarketing For Dummies
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing
Decoded: The Science Behind Why We Buy
Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing (Biosystems & Biorobotics)
Neuromarketing: Exploring the Brain of the Consumer
Unconscious Branding: How Neuroscience Can Empower (and Inspire) Marketing
The Buying Brain: Secrets for Selling to the Subconscious Mind
The Branded Mind: What Neuroscience Really Tells Us about the Puzzle of the Brain and the Brand
The Brain Sell: When Science Meets Shopping